Products & Service Line

Competative Market Search & Development

If you are selling in a market with many competitors, your job of analyzing the competition becomes a little more difficult. Since it is unrealistic to collect and maintain information on dozens of competitors, you will be able to save yourself valuable time, without sacrificing the integrity of your competitive analysis, by using the old 80/20 rule. In fragmented markets with many competitors, it is most probable that 80% of the total market revenues are accounted for by 20% of the competition. It’s the 20% you would examine most closely.

About Us

Andy Adams' portfolio encompasses several industries, including technology, life sciences, investment capital, corporate training and research. AA has its Sub Saharan office based in Nairobi and envisions expanding its branch offices in the larger East African Community.

Contact us

Andy Adams Limited

Ambank Building, Lower Ground Floor, Opp. Anniversary Towers

P.O. Box 106099 - 00101 Nairobi, Kenya

P: (020)2670706 | 0725 345 001

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